PROFILE

Myles New is a busy London-based food photographer. Equally at home in his London studio as he is on location, his work spans advertising, branding, packaging, books and editorial. 

Well versed in the art of creating mouth-watering images, he comes from a food background bringing with him an incredible understanding of food and how to photograph it. Photography is one of his life-long passions (the others are eating and surfing) and his love of the art translates into an amazing understanding of lighting techniques and how to use them, whether it be daylight or lighting to recreate lovely sunny scenario on the bleakest November day.

With an ever-growing client list, Myles has recently shot a complicated billboard campaigns for Sainsbury's involving the puppets from the TV Commercial, as well as being in the middle of a long advertising campaign for McDonalds. He has also translated his skills into moving image, directing TV commercials for Lidl Sainsbury's and knorr as well as some short films and animations. He has worked extensively with Lorraine Pascale shooting the books which accompany her TV series, and works regularly with his editorial clients which include Jamie, Olive, M&S, Waitrose Kitchen, Good Food and many more. Myles is a true professional and an easy communicator.

Feel free to call Myles or his Agent Janice at Refresh to chat about any projects you have.

 

Clients

COMMERCIAL

M&S, Sainsbury, Tesco, Lidl, Asda, Waitrose, McDonalds, Harper Collins, Knorr, Muller, Godminster, Bonne Maman, Electric Bars, Helmans.

EDITORIAL

Goodfood, Olive, Waitrose, Jamie Oliver, Tesco, Lidl, Deliciouse, Good House Keeping, Woman And Home, Feel Good Food, M&S, Country Homes And Interiors, Weightwatchers.

Moving Image

Kenwood, Knorr, Sainsburys, Muller.

BOOKS

Harper Collins, Lorraine Pascale, Ching-He Huang, Barry Lewis, Pizza Pilgrims.